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Amitava Chattopadhyay


Amitava Chattopadhyay
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Why You Should Stop Setting Easy Goals

When setting team goals, many managers feel that they must maintain a tricky balance between setting targets high enough to achieve impressive results and setting them low enough to keep the troops happy. But the assumption that employees are more likely to welcome lower goals doesn’t stand up to scrutiny. In fact, our research indicates that in some situations people perceive higher goals as easier to attain than lower ones — and even when that’s not the case, they still can find those more challenging goals more appealing.

  Dec 28, 2018 | Papers - Journals / Conferences




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