Department stores and disappearing shoppers
Cheap shopping online and overseas eat into department store sales. But stores also need to make shopping enjoyable.
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Cheap shopping online and overseas eat into department store sales. But stores also need to make shopping enjoyable.
Amitava Chattopadhyay
branding
Centrepoint
Consumer Experience
INSEAD
Isetan
Metro Holdings
NTU
NUS
Plaza Singapura
Retailing
Singapore
Takashimaya
Tangs
Wisma Atria
When building a brand it’s the experience that matters