Skip to Navigation

Amitava Chattopadhyay


Amitava Chattopadhyay
Emerging Market Multinationals - Amitava Chattopadhyay


Transforming a Supply Chain Into a Social Enterprise

INSEAD Knowledge

For conventional, profit-seeking companies, moving into social impact carries huge contradictions. An ad hoc, small-scale initiative is an inexpensive way to do a bit of good and receive a nice warm glow in the process. But any attempt to achieve more serious impact through scaling the initiative will likely trigger awkward discussions about how much that warm glow is worth to the firm. Thus, the ceiling remains low on social impact unless it can be justified in “win-win” terms. Needless to say, this is no easy feat.

My recently published case study[1] about Swedish oils and fats producer AAK’s “Kolo Nafaso” programme in West Africa describes how one company redefined “win-win” by creating a sustainable and scalable shea butter supply chain. In so doing, AAK was able to use business as a tool for maximising social impact, creating ripple effects with strongly positive implications for the firm’s most important stakeholder relationships and future activities in the region.


Coverage at INSEAD Knowledge

Read On


  Nov 8, 2020 | In the Media




THEMES

 
 
 
 
 
 
 
 
 

SHARE




PREV


NEXT


Thoughts?

 


Recent Tweets



Wed, 14 Jul @ 05:49 pm

All communities in a race to the bottom. What happened to the India I grew up in? Very, very sad. "Police complaint… https://t.co/gyCIiHLaFM

via Hootsuite Inc.
Thu, 03 Jun @ 01:50 pm

In the image of Trump, including the tie! What a lousy loser. "Benjamin Netanyahu calls to block Israel's newly for… https://t.co/Lxw1Rq2F4I

via Hootsuite Inc.
Wed, 26 May @ 01:04 pm

No potatoes at the Orchard Road #ColdStorage in #Singapore. How incompetent does a supply chain system have to be t… https://t.co/WwrprIe0eU

via Hootsuite Inc.
Fri, 21 May @ 06:00 pm

Sad news indeed. His passing leaves a huge hole, just as his leadership is most needed. "Sunderlal Bahuguna: The ma… https://t.co/irON7fkYys

via Hootsuite Inc.
Fri, 07 May @ 03:57 pm

Nero fiddled while Rome burnt. #pmmodi builds new buildings for $1.8 billion while India burns. "Government’s move… https://t.co/j1MXNDNuYR

via Hootsuite Inc.
Thu, 06 May @ 09:46 am

How much more incompetence will GoI show? Level of incompetence wd be laughable if result wasn't horrific situation… https://t.co/fnU9YufdnS

via Hootsuite Inc.

  Close About Papers Cases Books Teaching Musings Media Gallery Ask Amitava