Skip to Navigation

Amitava Chattopadhyay


Amitava Chattopadhyay
Emerging Market Multinationals - Amitava Chattopadhyay


Study consumers in emerging markets…study firms in emerging markets

ChosunBiz

The key to successful entry into emerging markets lies in learning about customers in the field through experience. To compete against brands from emerging economies that will come to the fore in the future, it is necessary to learn “emerging market style” strategies. We met Prof. Amitava Chattopadhyay, who has studied firms from emerging markets for more than ten years, and learned those strategies from him.


Coverage at ChosunBiz

Read On


  Jun 8, 2016 | In the Media




THEMES

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

SHARE




PREV


NEXT


Thoughts?

 


Recent Tweets



Mon, 10 Dec @ 12:20 am

Blue jeans frog! https://t.co/dWVObHQVj8

via Instagram
Mon, 10 Dec @ 12:17 am

Tiger heron. https://t.co/AHbMM0yuIS

via Instagram
Mon, 10 Dec @ 12:13 am

Another gorgeous Costa Rican butterfly. https://t.co/QqPhzZsApN

via Instagram
Sun, 09 Dec @ 11:56 pm

Another gorgeous Costa Rican butterfly. https://t.co/YTywhx8zmp

via Instagram
Sun, 09 Dec @ 10:42 pm

Tiger heron. https://t.co/A0ucsW0sPM

via Instagram
Sun, 09 Dec @ 09:52 pm

Blue jeans frog! https://t.co/CxOIbiQe0F

via Instagram

  Close About Papers Cases Books Teaching Musings Media Gallery Ask Amitava